Results For "SPH"
23 News Found
‘It is an exciting time for the OOH industry’
In Viewpoints By M4G Bureau - March 19, 2024
Within the OOH space most are exploring newer media formats, and the numbers are increasing, states Prash Gaikwad, Head Creative Services, GroupM OOH Solutions as he shares his perspectives on creativity in the Indian OOH sphere.
QMS launches DOOH post-campaign analysis tool Performance+
In Digital OOH By M4G Bureau - August 28, 2023
The new product has been developed to further enhance audience accountability and transparency in the execution of client DOOH campaigns
Atmosphere taking large strides with OOH streaming service
In OOH News By M4G Bureau - February 24, 2023
The US-based company recently received a fresh round of funding
Awareness building, stringent norms will take OOH to the green sphere
In OOH News By Prantika Ghosh - July 29, 2022
Green fabric makers reckon an industry mindset shift, economies of scale, and tighter regulations will go a long way to usher in green OOH
Atmosphere engages SpringServe to power pDOOH campaigns
In Digital OOH By M4G Bureau - July 28, 2022
Atmosphere will leverage SpringServe’s ad serving technology to deliver high quality video ad experiences in public spaces
UK’s Ocean Outdoor brings Wimbledon to its full motion network
In Digital OOH By Rajiv Raghunath - June 28, 2022
Director of Ocean Labs Catherine Morgan says: “By bringing SW19 to W12, visitors to Westfield London will be able to soak up the atmosphere and action of The Championships as it happens.”
Fabian Trevor Cowan appointed as CEO of Sapio Parthiv Heritech
In OOH News By M4G Bureau - January 05, 2022
The newly formed JV between Sapio Analytics & Parthiv Group has a stated vision to re-imagine and convert outdoor locations across cities, towns, and villages to aesthetically pleasing and emotionally elevating spaces
Clear Channel Singapore’s OutSmart Pro enters programmatic omnichannel sphere
In Digital OOH By Rajiv Raghunath - August 12, 2021
OutSmart Pro programmatic buys are powered by both the Hivestack SSP and the Vistar Media SSP, thus driving demand for Clear Channel Singapore from digital buyers using multiple DSPs including Hivestack, Amobee, MediaMath, The Trade Desk, Vistar Media, Verizon Media.
ABP News Network assumes new avatar as ABP Network
In OOH News By M4G Bureau - July 23, 2020
In its new avatar, ABP Network will be expanding its offerings beyond news to allied spheres such as content creation, production, brand solutions, and more
Audio ads strike the right note in Mumbai local trains
In OOH News By Pray Jani - December 09, 2019
AtomO’Sphere, a Mumbai based media owner offering audio ad solution, and believes that the media can reach immense heights