OOH industry should develop measurement metrics, media rating system: RS Sodhi

In OOH News By VJ Media Bureau - July 29, 2015

Rupinder Singh Sodhi, Managing Director, Gujarat Cooperative Milk Marketing Federation (Amul), delivered the Valedictory Address on Day 2 of the Outdoor Advertising Convention that was held in Mumbai during July 24-25.

R S Sodhi to deliver the valedictory address at OAC

In OOH News By VJ Media Bureau - July 02, 2015

Rupinder Singh Sodhi, Managing Director of Gujarat Cooperative Milk Marketing Federation Ltd (Amul), India's largest food products organisation with a turnover of around Rs 20,733 crore, will speak about the opportunities and challenges that underlie consumer engagement in the country, and how advertising can realise the goal while being socially responsible