Results For "Railway"
288 News Found
Pre-bid meeting for 7 Railway zonal packages on April 20
In OOH News By Rajiv Raghunath - April 13, 2017
The pre-bid meeting for seven Zonal Packages for commercial publicity rights will now take place at the RITES office in Gurgaon on April 20, at 11AM.
Vivo casts entire Patna railway station in a blue hue
In Campaigns By Rajiv Raghunath - April 12, 2017
Century Group of Companies has executed the brand campaign that covers both the inside and outside premises of the railway station.
Brands to get a ticket to ride on Indian Railways
In OOH News By Shine Jacob, Business Standard - April 11, 2017
National carrier to float bids for vinyl-wrapped ads on trains; eyes Rs 2,000-crore revenue
Indian Railways invites bids for commercial publicity rights in 5 zones
In OOH News By Rajiv Raghunath - March 07, 2017
Indian Railways has invited technical bids for commercial publicity rights in the North Western Railway Zone, North Central Railway Zone, North Eastern Railway Zone, Southern Railway Zone, and West Central Railway Zone. All technical bids will be received until 3PM on March 23, 2017.
Railways launches competition for new ideas to drive non-fare revenue growth
In OOH News By M4G Bureau - February 21, 2017
Indian Railways is striving to substantially increase its Non-Fare revenue by monetising its physical and digital assets such as trains (inside and outside), passengers, station platforms, buildings and residential colonies, land next to tracks and digital and physical interfaces.
Railways to come up with 17 new media packages soon
In OOH News By Satarupa Chakraborty - February 15, 2017
Indian Railways will be inviting bids to 12 tenders for outdoor media outside stations this month and 5 packages for train wraps and other internal media by March
Jaipur railway station to be part of RDN soon
In OOH News By Satarupa Chakraborty - January 31, 2017
As part of Indian Railways' plan to bring 6 stations under the RDN, Jaipur station will be the next to join the digital network
DDB MudraMax, Star Plus promote'Dil Hai Hindustani' in most innovative ways
In Campaigns By Nabamita Chatterjee - January 25, 2017
To create awareness about Star Plus's ongoing reality show'Dil Hai Hindustani' and to create a buzz about its unique format, Star Plus and DDB MudraMax created three exclusive concepts for'on ground' activations - A Bollywood concert hosted at a Railway station, a live billboard concert and a bus stop that turns into a piano.
Railways signals major DOOH arrival at stations, plans to tap OOH potentials along tracks
In OOH News By Satarupa Chakraborty - January 23, 2017
Indian Railways has decided to turn all signages within the stations, and on platforms and FOBs of 2,000 A-D class stations into only digital ones. Plans are afoot to tap the largely unexplored advertising opportunities along the railway tracks
Railways ushers in policy to increase non-fare revenues 4 times
In OOH News By VJ Media Bureau - January 16, 2017
The stated objective is to achieve accelerated growth in non-fare revenues by leveraging the vast Railway infrastructure for big commercial returns