Results For "Praveen-Gupta"
9 News Found
The next station is… Growth
In OOH News By Aayush Mohanan - June 12, 2023
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak to various media owners across the country
Long-term capital gains: An outlook on Delhi NCR OOH market
In OOH News By Pray Jani - April 14, 2023
Pray Jani captures the key assertions of leading OOH media operators in the Delhi NCR market.
Will wi-fi on board Metro trains alter ad consumption patterns?
In OOH News By Bhawana Anand - January 07, 2020
Media concessionaires operating on DMRC networks have mixed views on the likely impact on ad consumption
eg. communications extends media options at existing stations
In OOH News By Bhawana Anand - October 01, 2019
The new media formats are installed to suffice the increasing brand’s demand for metro advertising
eg. communications ventures into Metro station branding
In OOH News By Bhawana Anand - May 14, 2018
The OOH media owning firm plans to install digital media at the stations, along with the traditional formats
Amazon India boards DMRC Line 2 to connect with youth
In OOH News By Bhawana Anand - January 12, 2015
EG Communications holds the ad rights on Line 2 that sees around 15.40 lakh commuters travel every day
DMRC Train Wrap: Profitable or Not?
In OOH News By Bhawana Anand - December 05, 2014
This entity has been profitable in terms of monetary and impact nationally and internationally, but its performance at DMRC is a big question. Outdoor Asia caught up with Delhi-based media owners to decipher the results and impact of this OOH medium.
EG Communications bags exclusive rights to wrap trains on 3 DMRC lines
In OOH News By Bhawana Anand - September 08, 2014
EG Communications has bagged the rights to wrap DMRC Metro carriages on three lines for a period 10 years through an open tendering process
Medimix makes them go'Mirror, mirror"¦'
In OOH News By Bhawana Anand - December 02, 2013
Medimix, an Ayurvedic Face Wash product from Cholayil, has developed an innovative mirror advertisement at the New Delhi Metro Rail. The brand's women centric campaign was developed with the support of Prime Market Reach, the OOH agency and EG Communication, a media owning firm.