Friday, March 29, 2024

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OOH Sure

‘We're actively exploring acquisitions and working to increase our inventory’

Paul Inman, Managing Director, 75Media talks about the company’s business approach in conversation with Rajiv Raghunath.

CAMPAIGNS

Wakefit wakes up Bengaluru: Navigating success with hyperlocal marketing

In Bengaluru's urban expanse, the Wakefit Sofa ad shines on gantries, inviting all to experience its unmatched comfort and style

OOH NEWS

Nigeria’s OOH Academy teams up with NYSC Lagos State Chapter to introduce corps members to OOH job opportunities

The job roles are diverse, from creative design to campaign management

DIGITAL OOH

Vistar Media upgrades its DSP to offer more insights & visual support to build stronger campaigns

“We’re constantly pushing our brand and technology forward,” says Michael Provenzano, CEO, Vistar

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Prash Gaikwad

Head Creative Services, GroupM OOH Solutions

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