Results For "OOH"
3732 News Found
“OOH needs to design bespoke strategies for clients”
In Viewpoints By Bhawana Anand - April 21, 2020
Talking about the current uncertain market conditions, Bindu Balakrishnan, Country Head India-DCMN shares her viewpoint on OOH advertising
Lockdown delays Green OOH manufacturing progress
In OOH News By Pray Jani - April 17, 2020
Arvind - Advanced Material Division maintains fabric manufacturing as a priority to kick-start business post the lockdown period
Goa OOH on a sticky wicket as tourism prospects nosedive
In OOH News By Pray Jani - April 16, 2020
The media operators’ dependence on seasonal campaigns will increase
‘Fabricators caught in no-man’s land’
In OOH Solutions By Bhawana Anand - April 14, 2020
Sanjay Sirpaul, Director, Sakshi Advertising says that as a manufacturing business, OOH media fabrication is weighed down by heavy fixed costs, but with no external support
‘Footfalls at supermarkets not stirring advertising interest’
In OOH News By Bhawana Anand - April 13, 2020
Aninda Banerjee, MD, Enkon OOH says that brands are loathe to launch branding initiatives at supermarkets in these times
‘Focus on the positive changes taking place’
In Viewpoints By M4G Bureau - April 13, 2020
“We are becoming more collaborative,” asserts Dipankar Sanyal, CEO, Platinum OOH
JK Ads implements Edge1 Outdoor Advertising Software
In OOH Solutions By M4G Bureau - April 09, 2020
JK Ads has selected Edge1’s, web-based software to automate its processes rite from landlord management to sales to campaign management to media monitoring till finances
Portugal headquartered TOMI harnesses its smart city DOOH solutions to alert public on Covid-19
In Digital OOH By Rajiv Raghunath - April 09, 2020
Using the computer vision module, TOMI created an innovative way to advise people to be safe, promoting social distancing and self-isolation at home
UK Out of Home appreciates key workers on behalf of Grateful Britain
In Digital OOH By M4G Bureau - April 08, 2020
Initiated by Outsmart, the campaign runs on media space donated by blowUP media, Clear Channel, JCDecaux, Mass Media, Maxx Media, Ocean Outdoor and UKBillboards
Lemma displays solidarity on digital media
In Digital OOH By M4G Bureau - April 08, 2020
A programmatic campaign was launched for 9 minutes as per the Prime Minister’s appeal in Pune