Switch to sustainable, responsible printing processes: Santhosh PG

In OOH News By VJ Media Bureau - July 31, 2015

Speaking on the theme"The need for sustainable and responsible printing processes for OOH” at OAC 2015, Santhosh PG, Business Development Manager, Commercial Solutions Division, 3M India Ltd, provided interesting facts about why the OOH industry should look to adopt eco-friendly practices with respect to printing.

OOH media networks will grow in India, says experts

In OOH News By VJ Media Bureau - July 28, 2015

Olivier Heroguelle, MD, JCDecaux India, and G K Suresh, Vice President Marketing, Foods Business, ITC, spoke on the theme'Can OOH media networks deliver higher visibility and ROI? Opportunities and challenges' at a panel discussion on day 1 of OAC 2015

OAC 2015 inaugurated in Mumbai on July 24

In OOH News By VJ Media Bureau - July 28, 2015

The Outdoor Advertising Convention 2015 was inaugurated on July 24 at the Renaissance Mumbai Convention Centre, Powai, Mumbai with the lighting of the traditional lamp by Pradeep Shrivastava, CMO, Reliance Jio, Amit Sarkar COO, Kinetic India, Noomi Mehta, MD, Selvel One, and Vasant Jante, MD and Publisher, VJ Media Works.

Team Turquoise wins Young Outdoorians! Contest at OAC 2015

In OOH News By VJ Media Bureau - July 27, 2015

Team Turquoise comprising Ankit Sheth, Aritra Dasgupta, Sanjeev Choudhary, Aparna Singh and Rimple Sanchala won the third Young Outdoorians! Contest sponsored by IKON. The winning team received a cheque of Rs 25,000 and a waiver of the OAC 2015 registration fee.

Shashi Nambiar and Sushant Kadam & Rohit Salian and Binita Shah win the first YOC Contest at OAC 2015

In OOH News By VJ Media Bureau - July 27, 2015

Shashi Nambiar and Sushant Kadam, Taproot India and Rohit Salian and Binita Shah, Salt Brand Solutions won the first ever YOC contest sponsored by Laqshya. The winners received a return ticket each to Dubai.

Abhishek Banerjee wins the Streettalk OOH Thought Leaders Contest at OAC 2015

In OOH News By VJ Media Bureau - July 27, 2015

Abhishek Banerjee, Kinetic India and Rohit Yajnik, Amar Ujala Outdoors, sent in the winning entries for the first instalment of the Streetalk OOH Thought Leaders Contest to become the winner and runner-up, respectively.

Jasneet Bachal to speak on'Banking on OOH' at OAC

In OOH News By VJ Media Bureau - July 23, 2015

Jasneet Bachal, Sr. Vice President - Group Marketing, Kotak Mahindra Bank, effectively marries brand communication with media at Kotak Mahindra Bank, with a special focus on innovations in the social media dimension.

OOH Thought Leaders Contest winners to be announced at OAC 2015

In OOH News By VJ Media Bureau - July 21, 2015

The OOH Thought Leaders Contest invited professionals working with OOH media owning firms, specialist agencies and brands to send in their responses to the question'What key measures the Indian OOH industry must undertake to increase the industry's share of the overall Indian advertising spends?'

Pradeep Shrivastava to deliver keynote address at OAC 2015

In OOH News By VJ Media Bureau - July 20, 2015

Pradeep Shrivastava is the Chief Marketing Officer of the start-up digital company Jio, promoted by Reliance Industries Ltd.

Rajat Mehta, Karthi Marshan, Anand Dubey to speak on'Banking on OOH' at OAC

In OOH News By VJ Media Bureau - July 15, 2015

Rajat, President & Country Head, YES Bank, Karthi Marshan, Sr. EVP & Head - Group Marketing & Principal Nodal Officer Kotak Mahindra Bank, and Anand Dubey, Vice President & Associate Marketing Partner, IndusInd Bank, will make presentations on how OOH works for the banking industry, and discuss their expectations from the OOH industry