ANA Global CMO Growth Council launches first community in Asia-Pacific at Spikes 2023

In OOH News By M4G Bureau - March 03, 2023

Nick Primola, head of the Growth Council, says, “We're excited to be leading the conversation on sustainable innovation and creative effectiveness on a global stage.”

EVs will become mainstream in India: Maruti Suzuki India Senior Executive Officer (Marketing & Sales) Shashank Srivastava

In OOH News By M4G Bureau - February 27, 2023

“Our estimate is this market which is 1% today will be around 3% in 2024-25, and will be about 17% in 2030 which is about out of 6 million cars, 1 million will be EVs in 2030,” he says

Bright economic forecast bodes well for advertising biz

In OOH News By M4G Bureau - February 03, 2023

Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth

Pikasso Italia launches the ‘Milano Collection’ with display of artist Elisabetta Benassi's work

In Campaigns By Rajiv Raghunath - January 20, 2023

"Art plays an essential role in our daily lives,” says Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia.

Brands leverage gate branding at the Magh Mela in Prayagraj

In Campaigns By Nisha Yadav - January 16, 2023

State Bank of India, Shree Shree Tattva, Lux Cozi, Prism Cement, JK Super Cement, and Union Bank of India are among the companies that have taken advantage of this opportunity to connect with a large and diverse audience.

Pikasso Group establishes operations in Italy with classic & DOOH formats, mall & retail advertising

In OOH News By Rajiv Raghunath - December 14, 2022

Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia, says: “The decision to establish Pikasso Italia is strategic and is based on a market study that indicated precise opportunities where our experience can represent an added value. Pikasso Italia is having a long-term objective.”

COMMB President Amanda Dorenberg to co-moderate session on sustainability practices at United Nations event

In OOH News By Rajiv Raghunath - October 04, 2022

Amanda will be joined on the UN panel by co-moderator TechCrunch senior reporter Dominic-Madori Davis, and industry experts

Chandigarh’s Indian Hobbies House instals EFI VUTEk LX3 Pro UV LED Hybrid printer

In OOH Solutions By M4G Bureau - September 01, 2022

Prakash Chopra, Senior VP Sales at Arrow Digital, says: "The EFI VUTEk LX3 Pro UV LED allows customers to grow their business with high-value specialty substrates, opening doors to more applications and unique, creative opportunities.”

Sapio Heritech CEO Fabian Cowan to speak on OOH & city beautification at OAC 2022

In OOH News By M4G Bureau - July 28, 2022

Fabian Cowan will be touching upon aspects, such as, (i) the policies / initiatives taken by Union and state governments to beautify cities and preserve heritage sites; (ii) role of OOH in city beautification; (iii) the engagement models for OOH in this area; (iv) OOH role in heritage preservation.

Ashish Morone, Senior Vice President & Head Marketing Communications - HDFC Bank, joins OAA 2022 Jury

In OOH News By M4G Bureau - June 06, 2022

A passionate marketer with over 22 years of experience, Ashish has leveraged AI, analytics and behavioural sciences to make communication aimed at the "segment of one" more effective.