Taiwan Tourism Bureau attracts travellers with Mumbai Metro

In OOH News By M4G Bureau - August 13, 2019

This promotional campaign is a part of the elevated marketing budget of more than US$1 million to attract tourists from India

When DOOH was the go-to media for TV channels

In Campaigns By Bhawana Anand - May 30, 2019

Vying for top position in poll results coverage, TV news channels invested in airport, corporate parks, malls and metro DOOH & ambient media to broadcast the election results live

Mumbai media owners to initiate dialogue with MMRDA

In OOH News By Bhawana Anand - May 09, 2019

Media owners handling media on PPP model plan to speak with the concerned authority and highlight the safety of advertising structures over the foot over bridges of the Western Express Highway and Eastern Express Highway in the city

SET tunes into Mumbai Metro network

In OOH News By M4G Bureau - December 05, 2018

The GEC is putting up 48 TV screens inside the Metro stations

‘We wanted to create an off-site experience for commuters’

In Viewpoints By Bhawana Anand - January 31, 2018

Rutu Mody Kamdar, Brand Consultant, Rustomjee Group, talks about the brand’s unique initiative to recreate a township atmosphere on board Mumbai Metro

Rustomjee creates a whole township inside Mumbai Metro

In Gallery By M4G Bureau - January 30, 2018

The real estate brand has used floor graphics and other innovations inside Mumbai Metro rakes to depict the different amenities available at the Rustomjee Urbania Township

Rustomjee creates a whole township inside Mumbai Metro

In Campaigns By M4G Bureau - January 30, 2018

The real estate brand has used floor graphics and other innovations inside Mumbai Metro rakes to depict the different amenities available at the Rustomjee Urbania Township

Sony Pictures creates a jungle at Mumbai Metro station

In Campaigns By M4G Bureau - January 04, 2018

Sony Pictures India created a jungle like ambience at the D.N. Nagar station on the Mumbai Metro network to draw commuter attention to blockbuster movie ‘Jumanji’ that was scheduled to be beamed on the GEC

‘Fukrey Returns’ lead actors board Mumbai Metro for movie promotion

In Campaigns By M4G Bureau - December 02, 2017

The Metro stations were plastered with the move promo, wherein all kinds of media was used – from digital and static formats to ambient media. The entire event was planned by Excel Entertainment and was executed in tandem with Times OOH which holds the media rights on the Metro network

Pharmeasy promotes healthy living at Mumbai metro stations

In Campaigns By Bhawana Anand - July 10, 2017

Along with the yoga session, the brand also sent you a healthy living message via digital screens and video walls at the Mumbai metro station.