Mondelez India plans extensive marketing promotion for new product under chocobakery category

In OOH News By M4G Bureau - July 01, 2020

Mondelez India forays into ‘Cakes’ segment with the launch of Cadbury Chocobakes Choc Layered Cakes

Mondelez India supports communities with sweetness amidst crisis

In OOH News By M4G Bureau - April 15, 2020

360,000 units of biscuits and 2.3 million units of chocolates are donated to India FoodBanking Network across 12 major cities

OREO’s new campaign to be out on OOH soon

In OOH News By M4G Bureau - February 26, 2020

The brand intends to create new and fun ways to engage with OREO lovers by widening its appeal

Did AXE just answer Cadbury’s question?

In OOH News By M4G Bureau - February 14, 2020

This Valentine’s Day, the deo brand answers Cadbury Silk OOH question ‘How far will you go for love?’

Mondelez India asks an important question this Valentine’s Day

In Campaigns By M4G Bureau - February 13, 2020

A multimedia campaign also includes OOH medium as a reminder tool for the masses

Mondelez India OOH mandate in fluid state

In OOH News By M4G Bureau - August 09, 2018

Following the Rs 450 crore Mondelez India traditional media duties shifting from Carat India to GroupM’s media agency Wavemaker, there is some speculation going on as to which agency will handle the brand’s OOH duties

Mondelez India aims to dominate OOH with contextual messaging

In OOH News By M4G Bureau - July 20, 2018

The brand team is preparing for the festive calendar starting with Friendship Day and until Diwali where the brand will be seen leveraging the outdoor medium with contextual messaging around ‘Kuch Achha Ho Jaaye, Kuch Meetha Ho Jaaye’

Prashant Peres elevated as Sr Director - Chocolate Equity & Innovations, AMEA, Mondelez International

In OOH News By M4G Bureau - May 18, 2018

Anil Viswanathan takes over from Prashant Peres as Director – Marketing (Chocolates), Mondelez India

Cadbury pops out heart this Valentine

In Campaigns By M4G Bureau - February 14, 2018

The brand has come out with a campaign that provides an experience beyond products & services; OOH powers the 360 degree campaign innovatively

Cadbury Fuse'chocolate train' promises a chocolaty feast

In Campaigns By VJ Media Bureau - January 04, 2017

Taking \"Own the Commute\" to a whole new level, the brand opted for the Mumbai Metro wrap. This included more than 60% dominance of Fuse branding at the Andheri Metro station