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3 News Found
Billboards highly effective venue in pDOOH advertising: Vistar Media study
In Research By M4G Bureau - May 11, 2023
Advertisers from the retail industry ran the most billboard campaigns that included measurement in 2022, followed by consumer packaged goods (CPG), financial services and telecommunications, the study says.
Lamar strengthens position with Fairway Outdoor billboards’ aquisition
In OOH News By M4G Bureau - December 27, 2018
The US OOH company adds more than 8,500 high-quality billboards to its kitty
Ultravision International ties up with Lamar Advertising for LED lights, displays
In OOH Solutions By M4G Bureau - October 13, 2017
Partnership furthers industry adoption of energy-efficient LED lighting