Xtreme Media illuminates Ayodhya's historic moment by installing India's largest outdoor floating LED display

In Digital OOH By M4G Bureau - January 23, 2024

The screen displayed live telecast of the Pran Pratishtha ceremony

Laqshya Media showcases Chandrika soap campaign on floating LED media along Mumbai’s Juhu Beach

In Digital OOH By M4G Bureau - December 05, 2023

The campaign has also been executed on billboards, BQS, bus wraps, unipoles, digital screens, railway station media, and metro media.

The Brand Sigma amplifies Manforce Condoms’ Consent Education campaign on floating billboard in Mumbai

In Campaigns By M4G Bureau - September 11, 2023

The brand aims to normalize the conversation around sexual consent spread and awareness about its importance.

‘Information overload has led to shorter attention spans’

In OOH News By M4G Bureau - August 07, 2023

With the rise of short form of content and the sheer amount of it, consumer attention has become the new currency that brands are vying for says Rajib Basu, Partner, PwC India.

Hyundai Motor India launches digital float activations to take Grand i10 NIOS to the doorstep of hinterland households

In Campaigns By M4G Bureau - May 26, 2023

By deploying 36 digital floats, HMIL aims to cover 582 rural locations across 27 states

Abhinav Iyer, SGM – Marketing & Strategy, Muthoot Group joins OAA 2023 Jury

In OOH News By M4G Bureau - May 23, 2023

Abhinav has been the driving force behind Muthoot’s marketing initiatives for close to a decade

Ballyhoo Media, Screenfeed keep basketball fans up to speed with real time updates

In Digital OOH By Rajiv Raghunath - April 03, 2023

Ballyhoo’s floating billboard screens are uniquely positioned to bring live infotainment

foodpanda rolls out real-time user-generated content in OOH for ‘Live Like a Panda’ campaign

In Digital OOH By M4G Bureau - February 09, 2023

foodpanda invites the public to take inspiration from the carefree nature of pandas and share how they live life to the fullest by uploading their photos on Instagram with the hashtag #LikeAPandaSG

McDonald’s launches first 3D holographic display on Clear Channel Singapore bus shelters

In Campaigns By Rajiv Raghunath - October 20, 2022

The holographic visual is made possible with holographic fans that produce a 3D image seemingly floating in the air by having the spinning fan invisible to human eye, thus producing a transparent background.

PNB woos TG with brand splash on Delhi Metro

In Campaigns By M4G Bureau - September 28, 2022

For this campaign, Punjab National Bank leveraged the Yellow Metro line that recorded a ridership of 1.16 million passengers in May-July 2022.