Pikasso Jordan extends its advertising concession with The Abdali District in Amman

In OOH News By Rajiv Raghunath - December 05, 2023

Pikasso Jordan will deploy a new range of digital displays that include 4 new large format LED screens, one of them at an angle, to deliver 3D anamorphic contents in addition to a network of LCD digital totems.

Core Media Pakistan showcases ground-breaking Ponds audible DOOH extravaganza

In Digital OOH By Rajiv Raghunath - December 04, 2023

Overcoming logistical challenges and stringent health and safety protocols, the creative team crafted a larger-than-life roadside spectacle that promises an unparalleled sensory experience, says team Core Media

OMG Czech underlines outcomes of weather-driven pDOOH campaign for KFC through Vision Thing

In Research By M4G Bureau - December 04, 2023

The findings come out of a study of the campaign rolled out in the summer season

Aura Opto Electronics to exhibit LED products at DDX Asia

In OOH Solutions By M4G Bureau - December 04, 2023

Aura Opto Electronics India will showcase its range of indoor and outdoor LED video walls at DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

SEPL Visual Solutions to showcase interactive display products at DDX Asia expo

In OOH Solutions By M4G Bureau - November 30, 2023

SEPL Visual Solutions specialises in innovative Absen Outdoor Naked-eye 3D LED walls and will be participating as exhibitor at DDX Asia - the one-stop exhibition of digital display solutions for retail and OOH industries, to be held at the Nehru Centre, Worli, Mumbai, on December 8-9, 2023.

Unilumin, DC Systems to exhibit latest display tech at DDX Asia expo

In OOH Solutions By M4G Bureau - November 29, 2023

Networking solutions company Unilumin and DC Systems, the leading LED products supplier, will showcase their latest display technologies and solutions at DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries, to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

Hush Puppies Basset Hound roams the streets of Gurugram

In Campaigns By M4G Bureau - November 27, 2023

A gigantic Basset Hound-themed van circled the streets of Gurugram capturing eye-balls, leaving a trail of smiles and wonder

Miami-based LED Truck Media selects StreetMetrics planning, measurement, attribution solutions

In Digital OOH By M4G Bureau - November 23, 2023

Jonnathan Trilleras, President and CEO of LED Truck Media says,. “We are fascinated by how StreetMetrics has evolved and are excited to continue revolutionising the mobile billboard space”.

‘Go beyond conventional ads to get the ‘heads-down’ generation’

In Digital OOH By M4G Bureau - November 17, 2023

Gautam Bhirani, Founder and CEO of Tagtalk.ai, believes that the role of content and engagement in out-of-home and digital display media has evolved dramatically to cater to a demographic deeply immersed in digital devices. So brands need to acknowledge this and accordingly strategise their communication.

‘There’s growing demand for interactive digital display solutions’

In OOH Solutions By M4G Bureau - November 16, 2023

Dilip Surana, Director, ThinPC Technology speaks about the journey that led him from designing solutions for Shivneri/Volvo buses to evolving into a powerhouse that manages over 8,000 live screens across India.