Locad strengthens pDOOH in West Bengal market

In Digital OOH By Bhawana Anand - January 03, 2020

The programmatic DOOH network of more than 650 screens offer 80000+ unique eyeballs weekly

Moustache Jeans creates wide presence with audience as centre of attraction

In Digital OOH By Ria Banerjee - December 19, 2019

Moustache Jeans displays localites greetings on multiple OOH formats to surprise city spectators for Wish Big Carnival initiated by Selvel NEXT-IN

Historic Pink Ball Day & Night test match scores big on outdoors

In Campaigns By Ria Banerjee - December 17, 2019

The recently-held Pink Ball day and night test match played by India & Bangladesh at Eden Gardens in Kolkata writs large on OOH formats

Andreal weaves AR/VR into OOH

In Digital OOH By Pray Jani - December 16, 2019

Short campaign turnaround time is a major challenge, explains Rishika Kajaria, CEO, Andreal

Professor Shanku to come alive with AR/VR technology

In Campaigns By Pray Jani - December 11, 2019

Kolkata based production house campaigns using AR and VR installations across malls and other prime spots across Kolkata to promote their latest movie, Professor Shanku

Xelpmoc’s tech solution to aid in focused reach

In OOH Solutions By Pray Jani - November 21, 2019

The tech company has designed a software to help TaxiTop Media, a Kolkata based media owner, optimise their cab branding potential

Tata Pravesh adds grandness to airline check-in gates at Kolkata airport

In Campaigns By Ria Banerjee - November 19, 2019

Doors inspired from their collection have been installed at the check-in gates of all airlines and the security hold area queues of Kolkata international airport

Biswa Bangla uses muslin sarees as display banners at Kolkata International Airport for promotions

In OOH News By Ria Banerjee - November 13, 2019

Aiming to revive the lost ancient handicraft, 10ft x 3ft muslin sarees of Biswa Bangla, Department of Micro, Small and Medium Enterprises and Textiles of the Government of West Bengal were hung spreading season’s greetings

Titan taps premium airport media to showcase latest Eponymous collection

In Campaigns By M4G Bureau - November 08, 2019

The high decibel campaign was devised to announce the Nebula series enthusiastically with a prominent effect

TaxiTop takes data driven approach for cab branding

In OOH News By Pray Jani - October 30, 2019

A Kolkata based start-up enters in the transit business offering DOOH with economical costing