FICCI-FRAMES to host session on DOOH on March 7

In OOH News By M4G Bureau - March 06, 2018

The panel will have Indrajit Sen of IOAA as the moderator, and Suresh Balakrishna, CEO – South Asia and Middle East, Kinetic India; Pramod Bhandula, Executive Chairman, JCDecaux India, Jahan Mehta from Selvel One, Mukesh Manik of Encyclomedia and Nidhi Choudhary, Dy Commissioner, MCGM as the discussants

Tourism bodies check into JCDecaux’s CityLights network to beckon travelers

In Campaigns By M4G Bureau - December 20, 2017

Overseas tourism bodies like those of China and domestic tourism bodies from states like Assam, Andhra Pradesh, and Gujrat recently ran their respective campaigns in Delhi using JCDecaux India’s CityLights network

DTC initiates discussion with OOH industry on enhancing the corporation’s media attractiveness

In OOH News By Bhawana Anand - November 24, 2017

Five companies participated in the meeting to offer suggestions on matters like advertising area, tender duration and exclusivity of rights; the suggestions will be duly presented to the higher up officials of DTC

‘Exclusive rights, metrics, RoI vital to OOH’s competitiveness’

In OOH News By M4G Bureau - November 22, 2017

Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage, Dipankar Sanyal, CEO, Platinum Advertising and Amit Kapoor, Director, US Advertising shared their perspectives on the catalysts for OOH growth in Delhi NCR and other markets around the country at the Delhi NCR Talks OOH Conference

Industry leaders to deliberate upon growth opportunities in Delhi NCR market

In OOH News By M4G Bureau - November 16, 2017

Pawan Bansal, COO, Jagran Engage; Dipankar Sanyal, CEO, Platinum Communications, Pramod Bhandula, Executive Chairman, JCDecaux India; and Amit Kapoor, Director, US Advertising will deliberate upon ‘Where does the Delhi NCR OOH business go from here – way forward goals’

Kwality promotes the goodness of healthy drinking

In Campaigns By Bhawana Anand - October 09, 2017

The brand has promoted its new offering on JCDecaux India’s Citylights network in Delhi NCR

SOP v5.5 is a strong step to address payment issues: media owners

In OOH News By Bhawana Anand - September 11, 2017

Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage and Atul Shrivastava, Group CEO, Laqshya Media Group, share their viewpoints on the IOAA move

‘Most brands recognise the core strengths of DOOH’

In Digital OOH By M4G Bureau - August 18, 2017

Olivier Heroguelle, Managing Director, JCDecaux India, talks about the company’s forays in the DOOH space, in particular at the Kempegowda International Airport (KIA), Bengaluru where they hold the advertising rights. Edited excerpts of the interview:

Chennai Metro's Phase 1 expansion creates more branding opportunities

In OOH News By M4G Bureau - July 03, 2017

The new 7.4 km underground stretch gives advertising brands greater reasons to establish their presence on the Chennai Metro network. JCDecaux holds the sole ad rights on this transit media network

Smartphone brands take vantage positions at Bengaluru airport

In OOH News By M4G Bureau - April 26, 2017

Smartphones brands like Gionee, Samsung, Oppo, HTC, Motorola, One plus, Xiome, Vivo, Apple, among others, are promoting their brands in a big way at Kempegowda International Airport (KIA), Bengaluru, on JCDecaux India airport media.