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2244 News Found

Measure what matters, Ocean Group CEO Tim Bleakley tells the OOH industry
Measure what matters, Ocean Group CEO Tim Bleakley tells the OOH industry

In OOH News By Rajiv Raghunath - March 14, 2024

Addressing the WOO Africa Forum, Tim points out that turning of DOOH into an accessible, entertainment channel with experiences that can be shared beyond the physical realm is attracting top brands to locations they may not have previously considered.

Melanie Lindquist, MD, Talon Asia Pacific to address OAC 2024 in Bengaluru
Melanie Lindquist, MD, Talon Asia Pacific to address OAC 2024 in Bengaluru

In OOH News By M4G Bureau - March 12, 2024

Melanie will be speaking on the theme --‘Beyond billboards - the new age of OOH’

Rallying around women’s health & wellness
Rallying around women’s health & wellness

In Campaigns By M4G Bureau - March 12, 2024

Rainbow Children's Hospitals & BirthRight, Marathahalli, Bengaluru conducts a roadshow aimed at raising awareness about women's health and well-being.

UP Govt examining road safety norms pertaining to roadside advertising
UP Govt examining road safety norms pertaining to roadside advertising

In OOH News By M4G Bureau - March 11, 2024

The Indian Roads Congress protocol suggests that placement of hoardings to be determined by speed limit placed on each road

Bata unveils CGI OOH celebrating ‘Bata 500 Franchise Store Family in India’
Bata unveils CGI OOH celebrating ‘Bata 500 Franchise Store Family in India’

In Campaigns By M4G Bureau - March 08, 2024

With the inauguration of the 500th Franchise store in Bengaluru, Bata India's retail footprint expands to 2,150+ stores nationwide

StackAdapt, Broadsign team up to streamline political pDOOH ad buys in the US
StackAdapt, Broadsign team up to streamline political pDOOH ad buys in the US

In OOH News By M4G Bureau - March 08, 2024

Native support for Broadsign Auction Packages simplifies ad campaign execution across screens approved for political advertising and key audience segments

Omnichannel retail media platform Zitcha expands into Europe with new UK office
Omnichannel retail media platform Zitcha expands into Europe with new UK office

In OOH News By M4G Bureau - March 07, 2024

Darren Jacobs and Dan Sands arrive at Zitcha as EMEA Sales Directors

Santosh Padhi ‘Paddy’ to Chair Jury of OOH Advertising Awards 2024
Santosh Padhi ‘Paddy’ to Chair Jury of OOH Advertising Awards 2024

In OOH News By M4G Bureau - March 07, 2024

The 18th edition of OOH Advertising Awards, formerly known as the Outdoor Advertising Awards, is designed to celebrate the most outstanding works executed in the period April 1, 2023 to March 31, 2024

Will the wait for hoardings comeback on Bengaluru streets end soon?
Will the wait for hoardings comeback on Bengaluru streets end soon?

In OOH News By M4G Bureau - March 06, 2024

The new ad byelaws, awaiting state government nod, is expected to pave the way for larger roadside outdoor dislays

WOO extends global reach with 13 new members
WOO extends global reach with 13 new members

In OOH News By M4G Bureau - March 04, 2024

WOO Chief Operating Officer Mark Flys says: “Our work in helping members exchange ideas and insights, learn from each other’s experiences and share best practice”

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