Results For "Cinema"
89 News Found
UK OOH to grow by 31% in 2021: GroupM report
In Research By M4G Bureau - December 03, 2020
According to the report, much of the losses should be regained next year and digital formats, currently comprising 60% of the medium’s activity, will continue growing next year and beyond
OOH set to become 2nd fastest growing medium in 2021, says WARC Global report
In Research By M4G Bureau - December 02, 2020
Highlighting the aftermath of the pandemic, the report states that the Global ad market will take years to recover from COVID-19
‘Global OOH market is set to back bounce in 2021’ says PWC Global report
In Research By M4G Bureau - November 20, 2020
DOOH technologies will play a central role in quantifying advertisers’ return on investment as they are turning away from traditionally preferred channels such as cinema or OOH advertising, hit hard by Covid19
Eager to use cinema, roadside media: Angela Zepeda, CMO, Hyundai, US
In Digital OOH By Bhawana Anand - October 15, 2020
DOOH has a key place in auto brand media plans
KPMG M&E 2020 reports OOH industry’s degrowth by -10% in FY20
In Research By M4G Bureau - October 01, 2020
FY20 witnessed a decline in OOH revenues primarily due to a slowdown of the Indian economy in H2FY20 and the impact of lockdown imposed in March
Ministry of Home Affairs permits cinema halls to restart operations
In OOH News By M4G Bureau - October 01, 2020
Although the central government has allowed, the Maharashtra government has prohibited cinema halls under the extended lockdown until October 31
'Restrictions will be the new freedom in malls & cinemas for people', says mcgarrybowen India report
In Research By M4G Bureau - August 04, 2020
Predicting the behaviour of human beings when lockdown is rolled back, the creative agency launches ‘The New Darwinism’ report
Cinema & Metro Services to remain discontinued in Unlock Phase 3.0 in spite of FICCI’s strong recommendations
In OOH News By M4G Bureau - July 30, 2020
FICCI had submitted a detailed draft suggesting parameters to open these avenues with proper safety measures and marketing initiatives to educate the masses
Zenith forecasts 16% growth for OOH & 65% growth for cinema by 2022
In Research By M4G Bureau - July 29, 2020
Out-of-home and cinema growth will be stronger as they compensate for much greater declines this year, states report
OOH advt to see partial rebound with 14.9% growth in 2021, says GroupM report
In Research By M4G Bureau - June 24, 2020
The report expects that beyond 2021, although larger brands will increase their allocations of budgets to the medium but outdoor advertising will grow slowly