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2 News Found
71% of Indian marketers’ budgets set to increase in 2022: DCMN report
In Research By M4G Bureau - December 10, 2021
Research commissioned by DCMN sheds light on changes within the marketing landscape after a tumultuous two years; managing large amounts of data and privacy headwinds top marketers’ challenges going into the new year
“OOH needs to design bespoke strategies for clients”
In Viewpoints By Bhawana Anand - April 21, 2020
Talking about the current uncertain market conditions, Bindu Balakrishnan, Country Head India-DCMN shares her viewpoint on OOH advertising