Results For "Basant-Rathore"
5 News Found
Basant Rathore, SVP, Brand and Business Development, Jagran Prakashan joins OAA 2023 Jury
In OOH News By M4G Bureau - May 03, 2023
Basant has over 25 years of experience across the media landscape spanning various business roles from media planning and buying to content creation.
Basant Rathore, Sr VP - Strategic Planning, Brand & Business Development, Jagran Prakashan joins OAA 2022 Jury
In OOH News By M4G Bureau - June 27, 2022
An experienced media management professional, Basant in his earlier media planning stint worked at agencies such as Ogilvy, Mudra, Mindshare and Madison, where he planned and bought media for leading brands across diverse categories, from chocolates to automobiles.
OAA 2019 Jury Meet underway in Gurugram
In OOH News By M4G Bureau - June 28, 2019
The eminent brand marketers are selecting the winners of this year’s Outdoor Advertising Awards
Engagement is key to effective OOH advertising: Brand leaders
In OOH News By Bhawana Anand - July 15, 2014
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands. On the other side, there are expectations from the existing and potential advertisers that the industry should overhaul its practices, enhance the service quality, introduce new and innovative media assets, and offer a more enriching customer experience.
'OOH helps us talk to our readers'
In Viewpoints By M4G Bureau - November 07, 2013
Basant Rathore, VP- Strategy & Brand Development, Dainik Jagran, talks about how OOH helps the brand connect with its readers in the UP market.