Results For "Barry-Frey"
5 News Found
‘The time for DOOH has truly arrived’
In Viewpoints By Rajiv Raghunath - June 24, 2019
Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA) shares his perspectives on the growth and development of DOOH media and the factors that will determine this industry’s growth journey
DPAA President & CEO Barry Frey to speak at OAC 2019
In OOH News By M4G Bureau - June 19, 2019
Barry Frey will speak on the theme ‘DOOH – Extending the OOH Horizons’
‘Aggressive growth of DOOH will continue in all markets’
In Viewpoints By Rajiv Raghunath - August 20, 2018
Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA), says that digital OOH is not limited screens. Rather, digital technologies in the OOH space cover a gamut of areas like audience targeting, mobile/location/visual detection or other types of data, programmatic trading, automated systems, etc. Barry is extremely bullish on DOOH growth prospects across geographies.
HERE advances location data science for ad ecosystem
In Digital OOH By M4G Bureau - June 18, 2018
The company enhances online advertising performance by enabling more relevant and contextual campaigns with accurate and granular location and geometry data of the world