Results For "Australia"
85 News Found
Cuende Infometrics co-founder Daniel Cuende to address OAC 2018
In OOH News By M4G Bureau - June 22, 2018
Daniel Cuende is the technical manager for GEOMEX, the Out of Home Audience Measurement in Spain.; he is also involved in OOH research in South Africa, Australia, Pakistan, Lebanon, Mexico, Morocco, Thailand and participates in US MRC Digital OOH Measurement Standards Working Committee
APN Outdoor assessing JCDecaux takeover offer
In OOH News By M4G Bureau - June 21, 2018
APN Outdoor has been reportedly offered $1 billion; the Australian major is now assessing the acquisition proposal
Australia’s CDM signs up Media Planet for TaxiLive
In Digital OOH By M4G Bureau - May 16, 2018
Media Planet has become the national media partner for the TaxiLive, an Australian-first platform developed by CDM that displays smart digital billboards on the back of premium taxis
‘Airports are an incredibly efficient media environment’
In Viewpoints By Rajiv Raghunath - April 21, 2018
Robbie Dery, Group Director, oOh! Fly, the airport media arm of Australia’s oOH!, shares his thoughts on the different dimensions of airport advertising and how digital media is transforming the business
JCDecaux Australia partners with Seedooh to verify OOH campaigns
In Digital OOH By M4G Bureau - April 18, 2018
Seedooh is aligned with PwC to bring third-party verification of OOH data in its platform to create clear, validated and standardised reporting for advertisers, media agencies and outdoor media owners
Australia’s Adshel introduces new DOOH trading model
In Digital OOH By M4G Bureau - April 16, 2018
The new spot-based trading model will give advertisers the opportunity to target their campaigns to commuters more effectively
Australia’s OOH industry nets 8.7% revenue growth in Q1 FY18
In OOH News By M4G Bureau - April 12, 2018
Digital revenue is sitting at 49.7% of total net media revenue year-to-date, an increase over the recorded 44.4% for the same period last year
Australia’s ad industry makes strong start in 2018
In Research By M4G Bureau - April 05, 2018
Outdoor has delivered by far the largest growth (+29.1% year-on-year; The highest growth came from the domestic banks category
Australia’s Vinyl Council identifies novel PVC ad banner recycling options
In OOH News By M4G Bureau - March 15, 2018
An ambitious research project spearheaded by the Vinyl Council of Australia has identified novel recycling applications in a bid to make use of the 1.2 million m² of PVC advertising banners sent to Australian landfills every year.
Brendon Cook, CEO, oOh!media to address OAC 2018 in Mumbai
In OOH News By M4G Bureau - February 26, 2018
Brendon Cook will speak on theme of ‘How dynamic media will drive OOH growth in a digital world’ at the Outdoor Advertising Convention (OAC) that will be organised in Mumbai during July 27-28, 2018