Canon Image Square to increase its retail footprint
By Nabamita Chatterjee | Vjmedia Works | March 23, 2017
Canon has opened 224 CIS stores across 107 cities and plans to set up around 260 CIS stores by the end of 2017.
Canon, a leading digital imaging company in India, recently launched its eleventh Canon Image Square (CIS) in Bangalore. The exclusive CIS store is located at Electronic City, Bangalore. Commenting on the launch, Eddie Udagawa - Vice President - Consumer Imaging & Information Centre, Canon India said, “India has emerged as one of the key marketplace for Canon. Under the robust marketing strategies we endeavour to expand our retail business across India. Bangalore is one of the key markets for us, not just in terms of customer base but also for being abreast with the latest technology trends. Our vigorous expansion in the region by opening our 11th CIS store is a testimony to the fact that this market is important for us. With this launch we have opened a total of 224 Canon Image Square stores spanning over 107 cities. We would continue our effort to bringing digital imaging closer to our consumers so that our wide range of products are known and understood by them and they make a right choice of products”.
CIS is an experience store where customers can have complete hands on experience of the products and provides an imaging and printing experience to the users before they buy the product. It provides comprehensive range of photography and home printing solutions along with a range of Inkjet/Laser printers and cartridges.
