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Häfele unveils its first ICONIC sanitary showroom in Kolkata

By Nabamita Chatterjee | Vjmedia Works | October 05, 2015

In the near future, Hafele plans to increase its retail footprint in the East zone in cities like Patna, Guwahati and North East.

Häfele, the German architectural hardware, furniture and kitchen fittings brand recently launched their first exclusive Häfele ICONIC Sanitary Showroom in Kolkata. Measuring 700 sq. ft., the Häfele store will be catering to the specific needs of customers, architects and interior contractors across segments and will provide them with desired fitting solutions. The products which one can find in the Häfele Iconic Sanitary Store have been carefully selected for 4 main criteria: superior quality, innovation, exciting designs and class leading technical features.
 
Commenting on the new Häfele ICONIC Sanitary Showroom in Kolkata, Jürgen Wolf, Managing Director, Häfele India Pvt. Ltd said, "We hope that people will like our products and offerings. From the very beginning we set out on the ambitious goal to provide our customers with complete interior fittings solutions starting with their front doors to their kitchens, premium appliances, sliding solutions for their doors and wardrobes, innovative LED based lighting solutions, and many useful fittings for the living and bedroom. The only remaining category where we did not have a satisfactory offering was for bathroom fittings. With the new Häfele Iconic sanitary range, we are now finally able to offer our customers an exciting range of quality designer sanitary fittings.

This also completes our product ranges and we are now truly a complete "One Stop Shop” for all interior fittings solutions.” Further on the tie-up with ABID (The Association of Architects, Builders & Interior Designers) and the brand's presence in East, Wolf shares, "We have been closely associated with ABID from a long time and for the strategic recognition of the brand from the architect's fraternity it is the organisation to be in touch with. This is the first time that we have entered with our Premium Luxury Bathroom and Sanitary range of products but we already have Häfele Design Centre in Kolkata and 7 franchisee stores having interior fittings solutions and kitchen appliances. In the near future East zone will see further expansion in terms of retail footprints in cities like Patna, Guwahati and North East and we are going to replicate this same retail format keeping the design, the colour scheme and the layout uniform which is a set model for the franchise operations.”
 
Pankaj Kumar, National Manager Sales, Sanitary, Häfele India Pvt. Ltd. shares, "We are looking at providing service to the premium segment who look for design and best quality in sanitary solutions, we also have qualified designers who can provide customised solutions to all our customers. By the end of this year we will have 10 showrooms Pan India and by next year we will add 15-20 more showrooms across the country in various cities like Baroda, Gurgaon etc.     

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