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Is the Indian OOH industry failing in its efforts to collectively push for a uniform outdoor policy? February 27, 2017
Is the Indian OOH industry failing in its efforts to collectively push for a uniform outdoor policy?
Yes
90%
No
0%
Can't Say
10%
Is industry mindset biggest barrier to Indian OOH going digital in a big way? February 20, 2017
Is industry mindset biggest barrier to Indian OOH going digital in a big way?
Yes
90%
No
0%
Can't Say
10%
Is consolidation of business necessary for accelerated OOH growth? February 13, 2017
Is consolidation of business necessary for accelerated OOH growth?
Yes
86%
No
14%
Can't Say
0%
Will ad spends pick up in the wake of Budget 2017 provisions? February 06, 2017
Will ad spends pick up in the wake of Budget 2017 provisions?
Yes
81%
No
13%
Can't Say
6%
Are plain vanilla campaigns diminishing OOH's ability to attract more brands into its fold? January 31, 2017
Are plain vanilla campaigns diminishing OOH's ability to attract more brands into its fold?
Yes
90%
No
10%
Can't Say
0%
Are regulations governing DOOH media in India outdated? January 23, 2017
Are regulations governing DOOH media in India outdated?
Yes
93%
No
0%
Can't Say
7%
Are Indian OOH firms doing enough to attract & retain young professionals? January 16, 2017
Are Indian OOH firms doing enough to attract & retain young professionals?
Yes
36%
No
57%
Can't Say
7%
Are brand activations and onground activities integral to OOH advertising today? January 09, 2017
Are brand activations and onground activities integral to OOH advertising today?
Yes
85%
No
8%
Can't Say
8%
Will the after-effects of demonetisation on OOH last beyond March 2017? January 02, 2017
Will the after-effects of demonetisation on OOH last beyond March 2017?
Yes
44%
No
48%
Can't Say
8%
Should media owning firms stay away from agency business? December 16, 2016
Should media owning firms stay away from agency business?
Yes
62%
No
31%
Can't Say
7%
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