Bright Outdoor executes BJP campaign in Mumbai

Bright Outdoor Media has bagged the exclusive rights to execute the Bharatiya Janata Party (BJP) campaigns in Mumbai and rest of Maharashtra. Commenting on this win, Yogesh Lakhani, managing director of the firm, said that Bright Outdoor Media has once again demonstrated its leadership in the OOH space. Lakhani did not disclose the quantum of investment or the number of units that will be used for the campaigns. The creatives for the campaigns will come from BJP.