Macromedia installs Efi VUTEk® GS3250LXR LED UV roll-to-roll printer at Chennai unit

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Home » OOH Solutions » Macromedia installs Efi VUTEk® GS3250LXR LED UV roll-to-roll printer at Chennai unit
Macromedia installs Efi VUTEk® GS3250LXR LED UV roll-to-roll printer at Chennai unit

By M4G Bureau - August 08, 2018

Considering the growing demand for green applications, the printing firm has installed a new machine at its Chennai unit

Macromedia Digital Imaging has installed EFI-VUTEk® GS3250LXr Pro LED roll to roll UV Inkjet printer from Arrow Digital at its Chennai unit. Macromedia, one of the biggest printers in business, has installed the green machine to fulfill the growing demand of the industry. Naresh Kumar Dasari, Director, Macro Media Digital Imaging shares, “It is in line with our overall green technology philosophy and our corporate customers’ requirements. The LED Greenguard certified inks and technology make it more economical and give us the opportunity to print on many sensitive and creative materials.”

The EFI VUTEk® GS3250LXr Pro LED roll-to-roll printer meets specific requirements for the production of fleet & vehicle graphics, billboard displays, outdoor signage and much more using the new VUTEk Super range, Superwide colour gamut inks. With true grayscale, high image quality, the EFI VUTEk GS 3250 LXr prints at 1600 ft2 / hr with 600 dpi; and billboard displays at even higher speeds.

The EFI VUTEk® GS3250LXr Pro LED roll-to-roll printer produces high-margin, closely viewed graphics with six colours and true variable-drop grayscale print capability. The GS3250 LXr Super-range LED UV Ink exhibits excellent elongation characteristics and withstands heat installation without cracking. It offers an extended colour gamut and ensures maximum reliability and performance. Moreover, the operational cost is low and it drastically reduces power consumption with the aid of LED. The GS 3250 LXr also has optional automated double-sided printing capability for banners and backlit applications. The brilliantly designed “cool cure” LED Greenguard certified technology empowers the ability to produce profit opportunities by offering more premium margin jobs while reducing operating costs and environmental footprint.

Commenting on the green OOH drive, Naresh adds, “We all have to switch green technology and try to eliminate the issue caused by solvent VOCs sooner than later. The GS3250LXR is ideal for outdoor applications, vehicle wraps, and graphic applications on textured surfaces, wallpapers, bus shelters, heat sensitive materials, as well as for volume production or short runs of fabric soft sign applications. We are increasing our “Green” footprint by adding the latest technologies and Arrow has been working closely with us to help move forward rapidly in that direction.”

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