Irish start-up Solar AdTek brightens OOH solar lighting prospects

Dublin technology start-up Solar AdTek has reportedly developed an innovative technology that uses solar power and LED lighting to illuminate bus shelters and advertising displays. The company specialises in providing energy-efficient lighting for advertising. It has already installed solar lighting systems for bus shelters in 20 locations, including seven in Ireland. as well as some in Sweden and France. Solar AdTek co-founder and chief executive Eoin O’Broin was quoted by Irish Examiner as saying: “We will shortly have solar advertising units in the UK, Italy, Dubai and Belgium and expect to have installed a minimum of 200 by the end of the year.”

The company also provides LED lighting systems which have been specifically designed for grid-connected advertising displays and already has customers for these in eight countries. “We are now talking to companies in 12 countries and expect growth of up to 500% in this side of the business this year,” said Mr O’Broin.

Solar AdTek is starting the new year with contracts to supply 1,300 sets of LED lights for use in advertising signs in UK motorway service stations and 600 for use in rail and bus stations in Ireland. The company has also tendered for a significant UK project and will be making an announcement about a large Irish project next month. It also expects the solar lighting side of the business to grow from 20% to 50%.