SDMC Dy. Commissioner Prem Shankar Jha to address OAC 2018

Prem Shankar Jha, Deputy Commissioner of South Delhi Municipal Corporation (SDMC), will be speaking on the theme of ‘How OOH can transform the urban landscape’ at the upcoming 14^th Outdoor Advertising Convention (OAC) which will be organised at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai during July 27-28 this year.

In his role as Deputy Commissioner of SDMC, Prem Shankar Jha heads the advertising department and has been playing an analytical role in ushering in a standard outdoor advertising policy in the zone under his jurisdiction. Along with various departments such as Remunerative Project Cell, Parking Cell as well as works as Officer on Special Duty, Engineering, under his leadership, SDMC has managed to increase its advertisement revenue from Rs 40 crore in 2015-16 to Rs 135 crore in 2017-18.

An engineering graduate who is also an alumnus of IIM Lucknow, Jha has worked with organisation such as NTPIC and Indian railways. Among his various interests, he has also pursued freelance writing and also a noted Author and has written several books on Life skills, Decision making, International Relation and econometrics.