OOH News
North Delhi MC on beautification drive ahead of ASEAN Summit
By M4G Bureau - January 08, 2018
North Delhi Municipal Corporation (NDMC) is undertaking a major cleaning of the northern part of the city that entails removal of out-sized hoardings and use of standard shop signages with uniform colours, styling and sizes
Xiaomi India gives creative mandate to Lowe Lintas
By M4G Bureau - January 05, 2018
The agency has been appointed with a vision to build the long lasting brand recognition; the account is going to be handled by the Bengaluru division of the agency
DMRC begins Noida – Greater Noida corridor trail run with new OOH opportunities
By Bhawana Anand - January 04, 2018
The new coaches will have LED backlit LCD/TFT displays which will have videos playing inside trains; the line is expected to begin in 2018 this year
DOAA resolves to reassert its industry leadership with inclusive approach
By Bhawana Anand - January 04, 2018
DOAA would be making every effort to bring the different concessionaires in the region on a single platform and unite them with a common vision. Due efforts will also be directed to expand the association membership
Punjab & Haryana HC asks state governments to introduce ad bylaws before Mar 9
By M4G Bureau - January 03, 2018
A division of the Punjab & Haryana High Court issued this order while conducting a hearing on the ongoing petition related to illegal media prevailing in various cities of Punjab and Haryana
Railway extends bids submission date for Mumbai package
By M4G Bureau - January 02, 2018
The date has been extended indefinitely until further notice; the submission date was postponed in view of the Bombay Court order issued on December 22, 2017 and the feedback obtained from the prospective bidders
Lead Ads takes domineering ownership of mall media in Punjab
By Bhawana Anand - January 02, 2018
Lead Ads has acquired the advertising marketing rights at 11 mall properties in different parts of Punjab, in association with Mall Media; Lead Ads has expanded its mall media portfolio to 20 in the region
DMRC receives 3 bids for Line 3 digital media tender
By M4G Bureau - December 29, 2017
The authority is evaluating the bids for the digital media rights at Line 3 stations on the basis of viability and profitability to qualify for the next stage of bid; the evaluation will take a week’s time
EDMC invites bids for street light pole kiosks ad rights
By M4G Bureau - December 28, 2017
The tender will be allotted on pole kiosks located on roads, including those maintained by PWD, for the duration of two years, to be allotted as per the guidelines of OAP 2017 in two bid system for the duration of 2 years
Media 24X7 wins hoardings contract in Agra Cantt area
By Bhawana Anand - December 28, 2017
The company is constructing hoardings covering 18,000 sq. ft display space allotted to it by Cantonment Board for the duration of two years; 5-6 renowned players had bid for the contract
