OOH News
Karnataka HC sets fresh deadline for BBMP to submit draft outdoor ad policy
By M4G Bureau - February 25, 2019
Next hearing on the policy scheduled to be held on March 8
JCDecaux launches intl audience measurement tool for airports
By M4G Bureau - February 22, 2019
The new solution will be launched at Paris Aéroport, then at Changi Airport Singapore in April, before being gradually rolled out across main hubs
UberAuto’s Chennai campaign promises haggle free rides
By M4G Bureau - February 22, 2019
The ‘ No haggling, no hassles’ campaign crafted by Ogilvy Bangalore promotes Uber auto services in the city
Spotlight on audience measurement metrics at 1st Transit Media Talks Conference
By M4G Bureau - February 22, 2019
Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group will make a presentation on ‘How audience metrics will catalyse transit media growth’
Ludhiana MC takes social media route to root out illegal media
By Bhawana Anand - February 22, 2019
A WhatsApp group has been creating for pooling of information basis which special teams will set out to remove unauthorised outdoor media in the city
HP’s Vitesh Sharma to speak on green solutions for transit media
By M4G Bureau - February 21, 2019
Vitesh Sharma, Country Head for HP Sign & Display business, HP will be addressing the upcoming 1st Transit Media Talks Conference in Mumbai on the theme of ‘Why transit media business must embrace green printing solutions’
Money4Drive bags bus ad rights in Indore in pact with Proactive In & Out Advertising
By M4G Bureau - February 21, 2019
The contract has been awarded for a period of 2 years
Parle Agro signs on Jr. NTR as new face of Appy Fizz for South
By M4G Bureau - February 20, 2019
This summer, Jr. NTR will be seen as part of the new Appy Fizz campaign in the region
Century Group on board as Associate Sponsor of 1st Transit Media Talks Conference
By M4G Bureau - February 20, 2019
The conference will be held at Courtyard by Marriott, Mumbai on February 28, 2019
Australia OOH industry net revenues reach A$927mn size in 2018
By M4G Bureau - February 20, 2019
DOOH revenue accounts for 52.3% of total net media revenue year-to-date
