Outreach Advertising acquires sites on railway land in Guwahati

Outreach Advertising, one of the leading OOH players in the North East Region, has acquired 56 new hoarding sites in Guwahati city on Railway land spread across Greater Guwahati limits in a recently held tender.

The agency is also expected to sign an agreement with Assam State Transport Corporation for sole advertising rights at ISBT, Guwahati which they won recently through a competitive tender. Following these acquisitions, the agency will now own over 130 hoardings in the city apart from 24 bqs, 400 kiosks, cab branding rights for a fleet of 100 sedans, rights on traffic booths, ambient space, mall brandings, mobile medium like pedal ads, lookwalkers, etc.

Sunit Jain, Associate Director, Outreach Advertising, said, "Guwahati is a priority market for the entire country and we are continuously creating new, cost-effective media to reach out to brands. Outreach is one of the preferred partners to leading specialist agencies for campaigns executed in the North East.”