Digital OOH
Adomni powered Uber OOH expands digital cartop advertising network to New York City
By Rajiv Raghunath - March 31, 2021
The first wave of newly digitised taxicabs is expected to begin roll out in May 2021, with an estimated 1,500 digitised taxicabs by fall.
M&C Saatchi launches The Good Guys Guide in UK to help women feel safer on the streets
By M4G Bureau - March 24, 2021
Ocean provides high profile outdoor media spaces.
New cohort of digitally-driven innovative brands join OMIG
By M4G Bureau - March 23, 2021
The Moving Walls led Outernet Marketing Innovation Group (OMIG) brings together innovative brands to trial and establish best practices for the industry.
Moving Walls Group launches e-commerce platform VideOOH.Deals
By Rajiv Raghunath - March 15, 2021
The platform, powered by Location Media Xchange (LMX), simplifies the media buying experience, especially for small and medium advertisers
EyeTalk Media Ventures, Infinity OOH expand DOOH reach with Nehru Place site
By M4G Bureau - March 09, 2021
The site display brightness changes through different times of the day
Ludhiana’s new DOOH landmark
By Bhawana Anand - March 04, 2021
Leafberry’s unmissable 2,000 sq.ft LED media in Ludhiana demonstrates the changing face of DOOH in India and is already catching the attention of brands looking for high visibility and deeper connect with their audience
Locad kicks off end-end DOOH solutions in Patna market
By Bhawana Anand - March 03, 2021
Aiming to establish its digital network in rural markets, the tech solution company has begun its journey with Patna by offering CMS & pDOOH services
HDFC Life greets air travelers with real time campaign
By M4G Bureau - February 24, 2021
The digital OOH campaign for HDFC Life Click 2 Wealth was unveiled at Mumbai and Delhi airports using dynamic ads in sync with flight schedules
COP26: Ocean Outdoor opens sealed bid auction for advertisers in Glasgow on the frontline of climate change
By Rajiv Raghunath - February 22, 2021
Ocean has created three networked opportunities in Scotland, providing cover across Ocean’s premium assets in Glasgow and Edinburgh via 45 screens located on the key arterials and in city centre locations where COP26 will unfold
NASA Perseverance landing on Mars live-streamed on Piccadilly Lights
By Rajiv Raghunath - February 19, 2021
The broadcast was a collaboration between NASA, Landsec and Ocean Outdoor
