Saturday, May 25, 2019

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Digital OOH

Castle Lite goes totally cool in South Africa
Castle Lite goes totally cool in South Africa

By VJ Media Bureau - April 09, 2014

Encyclomedia's innovative creative solution at outdoor for Castle Lite helped the brand in communicating the product message across South Africa.

Look it's flying and how!
Look it's flying and how!

By Bhawana Anand - December 10, 2013

British Airways has leveraged the digital medium in an innovative manner to bring alive its presence on hoardings.

MINI salute with max visibility
MINI salute with max visibility

By Bhawana Anand - November 25, 2013

MINI, the international car brand rolled out a digital OOH campaign, not to sell, but to simply make their customers feel extraordinarily special. International agency iris Worldwide, managed the campaign. Here's a look.

Mondelez tempts Dubai with new biscuit range
Mondelez tempts Dubai with new biscuit range

By VJ Media Bureau - September 25, 2013

In partnership with Encyclomedia Global, the brand has used the OOH media innovatively to promote its new TUC biscuits range in the market.

Kraft's OOH splash in Dubai for new Cheddar Cheese
Kraft's OOH splash in Dubai for new Cheddar Cheese

By VJ Media Bureau - August 06, 2013

The campaign created by Encyclomedia Global was executed in Dubai across formats such as Bus Wraps and others to create buzz around Kraft's New'Easy To Open' Cheddar Cheese Tin

2013 OBIE Awards
2013 OBIE Awards

By VJ Media Bureau - August 05, 2013

Outdoor Association of America (OAAA) is the lead trade association representing the OOH advertising industry in America. The OBIE Awards that are given away by OAAA recognize excellence in OOH creativity. Presented in the next few pages are the Gold Winning entries in this year's OBIE Awards.

Message in a bottle
Message in a bottle

By Bhawana Anand - July 28, 2013

john st., a Canada based independent agency, developed an innovative but simple campaign called'Stop the Drop' to raise awareness on dropping water levels.

 Amarula: The original taste of Africa
Amarula: The original taste of Africa

By VJ Media Bureau - June 29, 2013

The liqueur brand in association with Encyclomedia Networks launches an interesting campaign'Taste the African Original'

PETA : Fur Hurts
PETA : Fur Hurts

By VJ Media Bureau - June 10, 2013

The campaign created by Ogilvy & Mather for PETA, reveal the horrific truth about animals skinned alive at Chinese fur farms

Creating fairytales through outdoors
Creating fairytales through outdoors

By VJ Media Bureau - May 28, 2013

Contagion New Zealand creates fantasy in the real world for the television series - Once Upon A Time.

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