Thursday, March 28, 2024

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Campaigns

Hotstar tells techies ‘Dare or Stay There’
Hotstar tells techies ‘Dare or Stay There’

By M4G Bureau - February 20, 2018

The Social Street executed the campaign which consisted of high-impact outdoor deployment across top tech hubs and parks in Bengaluru, Hyderabad, and Powai

Dineout goes big on OOH to promote dining festival
Dineout goes big on OOH to promote dining festival

By Bhawana Anand - February 19, 2018

The OOH driven marketing campaign was designed to make dinning out a special experience by allowing masses to try new restaurants and cuisines at a lucrative deal

Tanishq crafts a glittering outdoor presence
Tanishq crafts a glittering outdoor presence

By M4G Bureau - February 16, 2018

OMI used its in-house proprietary planning tool to give the campaign high visibility and maximum impactful exposure. The media deployments were done in a way as to cover all arterial routes and important touchpoints in the target cities

Facebook tells people to ‘Live What You Love’
Facebook tells people to ‘Live What You Love’

By M4G Bureau - February 15, 2018

The campaign is in line with Facebook’s increasing concentration on giving people the power to build community and bring the world closer together

Cadbury pops out heart this Valentine
Cadbury pops out heart this Valentine

By M4G Bureau - February 14, 2018

The brand has come out with a campaign that provides an experience beyond products & services; OOH powers the 360 degree campaign innovatively

Swift goes to town with ‘Be Limitless’ proposition
Swift goes to town with ‘Be Limitless’ proposition

By M4G Bureau - February 13, 2018

Executed by Posterscope India, the OOH brand campaign beats the clutter by fashionably showcasing the new model on the outdoor canvas

Freshmenu taps into corporates with lip-smacking activation
Freshmenu taps into corporates with lip-smacking activation

By M4G Bureau - February 09, 2018

The activities have been designed tactically where the participants nominated by the corporate are asked to finish food in the shortest span and the winner gets Rs 1,000 in their respective Freshmenu account to spend

Karnataka Govt ups the OOH quotient with pan-state campaigns
Karnataka Govt ups the OOH quotient with pan-state campaigns

By M4G Bureau - February 08, 2018

Leading media owning firm Srishti Group has been instrumental in driving the key government’s campaign in Bengaluru and Rest of Karnataka

Jabong’s ‘Big Brand Sale’ writ large on OOH canvas
Jabong’s ‘Big Brand Sale’ writ large on OOH canvas

By M4G Bureau - February 07, 2018

The OOH mandate was handled by Laqshya Solutions, whereas the mainline campaign was conceptualised and scripted by Happy Mcgarrybowen; the OOH campaign ran in 8 cities using some 104 media units

Samsung India flags off second leg of ‘Safe India’ campaign
Samsung India flags off second leg of ‘Safe India’ campaign

By M4G Bureau - February 06, 2018

The second phase of Samsung ‘Safe India’ campaign was rolled out in Delhi, Mumbai, Chennai and Lucknow through messages displayed on public information systems and LED walls as well as films and skits in schools and colleges

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