Friday, May 29, 2020

Advertisement

Campaigns

LeEco makes its entry through high decibel OOH campaign
LeEco makes its entry through high decibel OOH campaign

By Satarupa Chakraborty - February 24, 2016

LeEco rolled out a large sized outdoor campaign using all possible outdoor media formats and street furniture along with airport and mall branding in all major Indian cities. The campaign was executed by MOMS.

Deadpool goes on an OOH spree
Deadpool goes on an OOH spree

By Satarupa Chakraborty - February 19, 2016

Active Media Innovations created buzz around the blockbuster movie Deadpool by executing activations like street art fest and motion-sensory superhero cut-outs in Mumbai.

Samsung J Series lures the crowd at Mumbai Metro
Samsung J Series lures the crowd at Mumbai Metro

By Satarupa Chakraborty - February 18, 2016

Samsung J Series smartphone resorts to external and internal wraps of Mumbai Metro along with advertising through metro television and digital screens inside metro trains.

Auto Expo goes full throttle at DND Flyway
Auto Expo goes full throttle at DND Flyway

By Satarupa Chakraborty - February 16, 2016

Times OOH ran a number of automobile campaigns on the most popular and premium Delhi-NCR toll plaza DND Flyway. They were done, keeping in mind the promotions that these auto giants focused at Auto Expo this year. Some new innovations were also introduced in these campaigns along-with many first-time endeavours.

Fortune Oil & Paytm promote
Fortune Oil & Paytm promote"MAKE YOUR FORTUNE” campaign in the outdoors

By Nabamita Chatterjee - February 16, 2016

Organised Outdoor Options, New Delhi and Outdoor Advertising Professionals (I) Pvt. Ltd., Bangalore have executed this high decibel campaign at key markets having the right distribution mix.

Oxigen Wallet promotes Masters Champion League (MCL) in the outdoors
Oxigen Wallet promotes Masters Champion League (MCL) in the outdoors

By Satarupa Chakraborty - February 11, 2016

Oxigen Wallet, on becoming the official sponsor of MCL that happened in Dubai, rolled out a big-sized multi-city campaign in India and Dubai using traditional formats of OOH.

Ricoh DSLR goes on a multi-city mall activation drive
Ricoh DSLR goes on a multi-city mall activation drive

By Satarupa Chakraborty - February 11, 2016

Ricoh DSLR range of cameras recently went on a promotional drive through a series of mall activations across major Indian cities. The mall activations were executed by Delhi-based Adworth Media Pvt Ltd.

VOLVO & BMW showcase at DMRC's premium Airport Express Line
VOLVO & BMW showcase at DMRC's premium Airport Express Line

By Satarupa Chakraborty - February 09, 2016

Automobile majors VOLVO and BMW resort to DMRC's Airport Express Line (AEL) for some plush OOH promotions. BMW continues its brand building exercise while VOLVO utilises the space for their launch campaign.

Dollar ups the visibility quotient for ForceNXT
Dollar ups the visibility quotient for ForceNXT

By Nabamita Chatterjee - February 08, 2016

The brand's outdoor campaign covers maximum area across West Bengal. They have also taken the campaign to Patna, Jaipur and Delhi suburbs, approximately covering 86,000 sq. ft. of outdoor space for the campaign.

Abaran Jewellers make a statement at Kempegowda International Airport, Bangalore
Abaran Jewellers make a statement at Kempegowda International Airport, Bangalore

By Satarupa Chakraborty - February 05, 2016

The noted jewellery brand from Bangalore has recently started its OOH promotions in Kempegowda International Airport, Bangalore. It has used formats like wall wraps with light box. Executed by JCDecaux, the campaign duration is for 12 months.

Advertisement
Advertisement
Advertisement
Have You Say
Advertisement
Magazine Subscription