HR Johnsons drives home lifestyle solutions

By VJ Media Bureau - January 13, 2017

The campaign was planned and executed by MOMS Outdoor Media Solutions in Maharashtra, Tamil Nadu, Kerala and Goa.

Digital license plate - next DOOH frontier

By VJ Media Bureau - January 13, 2017

The smart license plate would be an IoT platform

Parag Milk Foods reaches out to people in the East on the'Go'

By VJ Media Bureau - January 12, 2017

The campaign, planned and executed by MOMS Outdoor Media Solutions in Kolkata, Rest of West Bengal and the North East, was principally targeted at the working population.

Global OOH revenues Up 6.2% in 2016, strongest growth since 2007

By VJ Media Bureau - January 12, 2017

Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5% to 66 minutes per week, according to new research from US-based PQ Media

No pictures of ministers, political leaders on hoardings in poll-bound states: EC

By VJ Media Bureau - January 11, 2017

In keeping with the model code of conduct, in the poll-bound states photographs of ministers and politicians on hoarding displays and posters that publicise the achievements of the particular minister, leader or political party should be either removed or suitably masked

McDonald's dishes out'Any Time Kebab' offering in Hyderabad

By VJ Media Bureau - January 09, 2017

MOMS Outdoor Media Solutions has executed the 1-month campaign

Now, patents for DOOH advertising

By VJ Media Bureau - January 09, 2017

Patents for outdoor advertising making use of digital technology are becoming extremely popular in countries like South Korea

BBMP submits with HC list of unauthorised hoardings in city

By VJ Media Bureau - January 06, 2017

The civic body has listed 2,439 unauthorised hoardings

DOOH campaign spurs Singapore's fight against diabetes

By VJ Media Bureau - January 05, 2017

Domino installations at various locations in Singapore spread public awareness of bad diet and lifestyle habits

Cadbury Fuse'chocolate train' promises a chocolaty feast

By VJ Media Bureau - January 04, 2017

Taking \"Own the Commute\" to a whole new level, the brand opted for the Mumbai Metro wrap. This included more than 60% dominance of Fuse branding at the Andheri Metro station

Myntra cuts a sporty figure in the outdoor

By VJ Media Bureau - January 03, 2017

Milestone Brandcom executed the innovative campaign that ran in 6 cities, beckoning the youth in particular

GHMC enforces anti-defacement rule, cuts out wall paintings, flex boards, illegal hoardings

By VJ Media Bureau - January 02, 2017

The municipal body has decided to implement the anti-defacement rule on public and private properties with effect from January 1, 2017

UK's Bidstack - eBay of DOOH

By VJ Media Bureau - December 28, 2016

Bidstack is aiming to change the way advertisers bid for unused DOOH advertising space.

Quividi DOOH analytics powers contextual advertising

By VJ Media Bureau - December 27, 2016

With its new real-time audience & context analytics, Paris-based Quividi lets agencies and network operators make the best and take the beat of DOOH campaigns

Global Advertisers wins WCRC'Brand of the Year 2016-17' Award

By VJ Media Bureau - December 26, 2016

OOH firm Global Advertisers has received the'Brand of The Year 2016-17 Emerging No.1' held on December 21 2016, at The Hotel Sahara Star, Mumbai. Global Advertisers won the award for innovative outdoor solutions in different sectors.