Thursday, March 28, 2024

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Pray Jani

Innovative cut-outs help promote Jumanji 2
Innovative cut-outs help promote Jumanji 2

By Pray Jani - January 08, 2020

Raya Media initiated the innovative campaign at high-traffic locations for high visibility

GoaMiles keen to tap cab-top DOOH media business
GoaMiles keen to tap cab-top DOOH media business

By Pray Jani - January 07, 2020

With the Goa state govt expressing interest in DOOH and with no other players currently operating in the state, GoaMiles, the regional cab hiring app, is keen to leverage the opportunities in cab-top DOOH media.

Dentsu India Slingshot wins Creative & Media mandate for JBL and Harman Kardon
Dentsu India Slingshot wins Creative & Media mandate for JBL and Harman Kardon

By Pray Jani - January 06, 2020

The agency will take over marketing communication for Harman International Industry Inc’s subsidiaries

JadeBlue's intentional pun grabs attention for sale campaign
JadeBlue's intentional pun grabs attention for sale campaign

By Pray Jani - January 02, 2020

Panned out in multiple cities , You Lucky Men' campaign brings Gorilla and Robot on the forefront of “You Lucky Men” campaign'

Ninja Media Creations uses audio ads to spread a strong message
Ninja Media Creations uses audio ads to spread a strong message

By Pray Jani - December 23, 2019

A public awareness campaign against the use of plastic was executed through audio ads at Bhilai Power House Station

Panjim city commissioner all for green OOH
Panjim city commissioner all for green OOH

By Pray Jani - December 20, 2019

No new licenses for hoardings in the city; digital OOH formats will be encouraged

X1 launched high-blitz OOH campaign to announce inaugural season
X1 launched high-blitz OOH campaign to announce inaugural season

By Pray Jani - December 16, 2019

Mumbai and Delhi, along with other metro and tier 1 cities saw an extensive X1 promotional campaign through Capital Group

Andreal weaves AR/VR into OOH
Andreal weaves AR/VR into OOH

By Pray Jani - December 16, 2019

Short campaign turnaround time is a major challenge, explains Rishika Kajaria, CEO, Andreal

Hair & Care allows hair to do the talking on OOH
Hair & Care allows hair to do the talking on OOH

By Pray Jani - December 16, 2019

The brand promotes #KhuleBaalBefikar targeting youth female audience with a mix of technology to communicate their USP vividly

Emirates’ 48 hours sales is back with a bang
Emirates’ 48 hours sales is back with a bang

By Pray Jani - December 13, 2019

Havas Media handled the responsibility to communicate the dates of the sale with an alarming OOH campaign

Sandesh’s latest event on engaging with young readers
Sandesh’s latest event on engaging with young readers

By Pray Jani - December 13, 2019

Sandesh Knowledge Challenge looks to promote reading and writing habits among school-going children

Relief for Meena Advertisers in regard to payments for glowsign rights at Churchgate stn
Relief for Meena Advertisers in regard to payments for glowsign rights at Churchgate stn

By Pray Jani - December 11, 2019

Mumbai HC gave its order in favour of the OOH firm

Professor Shanku  to come alive with AR/VR technology
Professor Shanku to come alive with AR/VR technology

By Pray Jani - December 11, 2019

Kolkata based production house campaigns using AR and VR installations across malls and other prime spots across Kolkata to promote their latest movie, Professor Shanku

Hindustan Petroleum requests for bids on advertising material
Hindustan Petroleum requests for bids on advertising material

By Pray Jani - December 10, 2019

Advertising material for multiple formats required for retail outlets in Shimla

Jabalpur Division passes ad rights for multiple stations
Jabalpur Division passes ad rights for multiple stations

By Pray Jani - December 10, 2019

The West-Central Railway’s Jabalpur Division requests for bids for advertising rights, for multiple stations

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