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Nibedita Saha

MOMS rolled out 3 back-to-back campaigns for USPL
MOMS rolled out 3 back-to-back campaigns for USPL

By Nibedita Saha - October 27, 2016

Wrogn, Imara and Ms Taken are all breakaway youth fashion brands, inspired by the distinctive sense of style targeted towards the open minded and progressive youth, those who like to make their best choices in life.

Livon reaches out to the young in Gujarat with promise of salon finish
Livon reaches out to the young in Gujarat with promise of salon finish

By Nibedita Saha - October 26, 2016

MOMS Outdoor Media Solutions planned and executed the campaign, covering key cities of Gujarat -- Ahmedabad, Baroda, Surat, Rajkot. The OOH firm used a mix of large formats, bqs and other formats like mall media to help the brand connect with the target audience

Monster.com promotes MS Dhoni-The Untold Story via OOH
Monster.com promotes MS Dhoni-The Untold Story via OOH

By Nibedita Saha - October 24, 2016

One of the leading employment websites, Monster.com has partnered with MOMS promoted the biopic MS Dhoni-The Untold Story through the OOH platforms.

Blue Star beckons its TG to'Choose Purity' through outdoors
Blue Star beckons its TG to'Choose Purity' through outdoors

By Nibedita Saha - October 24, 2016

Blue Star partners with MOMS to execute a high decibel campaign for its range of water purifiers in top cities like Mumbai, Delhi, Bengaluru and Hyderabad to establish the new brand proposition in consumer's mind.

Amazon India promises
Amazon India promises"Big Brands, Bigger Deals”

By Nibedita Saha - October 05, 2016

The Amazon India OOH campaign that ran in cities like Mumbai, Bengaluru, and others, was largely deployed on traditional OOH formats, but the difference had been the manner in which formats like billboards were creatively used

Cadbury Dairy Milk's digital OOH initiative goes viral on Friendship Day
Cadbury Dairy Milk's digital OOH initiative goes viral on Friendship Day

By Nibedita Saha - September 30, 2016

Posterscope India executed the live billboard campaign for Cadbury Dairy Milk brand which became a massive viral phenomenon within an hour of the billboard going live

Dr. Fixit goes outdoor with waterproofing solutions
Dr. Fixit goes outdoor with waterproofing solutions

By Nibedita Saha - September 29, 2016

The OOH campaign, spanning two weeks, has been planned and executed by leading specialist agency MOMS Outdoor Media Solutions covering cities like Mumbai, Pune, Nagpur and Surat

Vodafone U sends winners to Ultra Music Fest in Singapore
Vodafone U sends winners to Ultra Music Fest in Singapore

By Nibedita Saha - September 19, 2016

Vodafone U Back to Campus was a month-long campaign created with the objective of engaging with youth in 400 leading colleges across 50 cities in the country and on the digital platform through the Vodafone U website and Vodafone U Facebook posts

Bright Outdoor wins Mumbai Port Trust tender for rights on 25 unipoles
Bright Outdoor wins Mumbai Port Trust tender for rights on 25 unipoles

By Nibedita Saha - September 15, 2016

The OOH firm has won the rights on 25 back-to-back 40ft x 40ft unipoles on the stretch from Wadi Bunder to Wadala for a 10-year period

HP Spectre creates a statement in the outdoors
HP Spectre creates a statement in the outdoors

By Nibedita Saha - September 07, 2016

In association with Milestone Brandcom, HP has executed an OOH campaign to promote its new HP Spectre in three key cities - Delhi-NCR, Mumbai and Bangalore.

Dentsu Webchutney & Morning Fresh create an interactive coaster that helps you drink smarter
Dentsu Webchutney & Morning Fresh create an interactive coaster that helps you drink smarter

By Nibedita Saha - September 07, 2016

Morning Fresh in partnership with Dentsu Webchutney has designed the Bro'ster - the first-ever interactive coaster that holds your drink, helps you drink smart, and even cues in a hangover in real time!

RBL Bank spreads its message'Apno Ka Bank' through OOH
RBL Bank spreads its message'Apno Ka Bank' through OOH

By Nibedita Saha - September 01, 2016

RBL associated with MOMS Outdoor to establish a new brand proposition to gain high-visibility for the campaign"APNO KA BANK”.

Asian Paints promises stain free walls this Onam
Asian Paints promises stain free walls this Onam

By Nibedita Saha - August 29, 2016

MOMS executed a highly visible campaign for Asian Paints in all major cities across Kerala, covering more than 50,000 sq ft area.

Raymond brings in the festive spirit of Onam through OOH
Raymond brings in the festive spirit of Onam through OOH

By Nibedita Saha - August 26, 2016

Raymond partnered with MOMS Outdoor to promote and celebrate the everyday life with their new campaign,"Celebrate this Onam with Fashion.”

Tanishq goes loud with its'Queen of Hearts' collection
Tanishq goes loud with its'Queen of Hearts' collection

By Nibedita Saha - July 19, 2016

Tanishq displayed their awe inspiring regal collection on hoardings across six cities, which was executed by Laqshya Group.

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