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Nabamita Chatterjee with inputs from Bhawana Anand
Vodafone's festive splash
By Nabamita Chatterjee with inputs from Bhawana Anand - November 07, 2013
In a bid to strike a festive chord with its TG, Vodafone went on a major branding splash in Kolkata and Delhi. The brand booked strategic locations in the cities to make a statement and reiterate its positioning. Here's a look.