ICICI Lombard provides cycles and helmets to Mumbai Dabbawallas as Diwali gift

By M4G Bureau - November 17, 2020

The effort is in sync with the brand’s aim to help different set of stakeholders restart their lives, under its #RestartRight campaign

Dabur Ratnaprash celebrates Karwa Chauth with ITBP families

By M4G Bureau - November 17, 2020

The campaign was conceptualised and executed by Vritti Solutions

Star Pravah paints Kolhapur pink

By M4G Bureau - November 13, 2020

To announce the launch of new show based on Lord Jyotiba, Star Pravah brought back color into the celebrations

Welspun captures festive season with two tactical campaigns

By M4G Bureau - November 12, 2020

Presenting bedsheets as a perfect Diwali gifting option, the brand crafted a Spaces Rangana campaign

GroupM Launches Supply Path Optimization Initiative

By M4G Bureau - November 11, 2020

The initiative is the result of an immense effort to inject more transparency into the programmatic buying process

JCDecaux accentuates Dubai International Airport with iconic site

By M4G Bureau - November 11, 2020

The new DOOH site is an opportunity for advertisers reconnect with their audiences delivering an immersive brand experience as passengers exit the airport

Uber to launch ‘Safer For Each Other 2.0’ 360-degree campaign

By M4G Bureau - November 11, 2020

On the onset of ongoing pandemic, the brand reassures passengers’ safety in the second part of campaign

Tanishq launches Ekatvam campaign on 1,52,000 sq ft OOH media

By M4G Bureau - November 10, 2020

In partnership with Laqshya Media Group, the special Ekatvam campaign has been deployed in 10 cities in India - Mumbai, Delhi NCR, Bangalore, Kolkata, Hyderabad, Chennai, Ahmedabad, Pune, Lucknow and Patna

Delhi metro footfall shoots up in second month of reopening

By M4G Bureau - November 10, 2020

According to DMRC figures, the line utilisation in September was 6.8 lakh/day which increased to 12.2 lakh/day in October

Ludhiana civic body plans to impose heavy penalty on illegal media

By M4G Bureau - November 10, 2020

The officials of Ludhiana Municipal corporation is going to present a resolution in the General House meeting today

Nikita Das appointed to handle marketing & advertising for Hyatt Hotel

By M4G Bureau - November 09, 2020

Nikita has more than a decade experience of Marketing Communications & Advertising industry

Domestic air passenger traffic reaches more than half of pre-Covid19 level, says MOCA data

By M4G Bureau - November 09, 2020

The reports released by Ministry of Civil Aviation and ICRA showed continuous recovery in passenger traffic where the capacity is expected to increase up to 75% due to festive season

Mondelez India promotes sellers this Diwali

By M4G Bureau - November 06, 2020

Also displayed on the OOH channel, the brand leverages Artificial Intelligence to create India’s first hyper-personalized ad, promoting 1800+ local retailers, across 260+ pin codes

FreshToHome launches hyperlocal DOOH campaign in Coimbatore

By M4G Bureau - November 05, 2020

Executed in association with Skyrams, the brand has leveraged the dynamism offered by the digital media

PETA India rolls out OOH campaign to promote veganism

By M4G Bureau - November 04, 2020

Handled by The Media Ant, the campaign has been executed in multiple cities