M4G Bureau
HP drives awareness for Spectre 360 using pDOOH enabled via Lemma and Yahoo
By M4G Bureau - November 07, 2022
The DOOH campaign effectively targeted urban audiences leveraging locations witnessing high footfalls in metro cities during the festive season.
Bharat Media Group rolls out Muthoot Finance’s Goldman campaign in TN, Telangana
By M4G Bureau - November 07, 2022
BMeG has also executed the Muthoot Forex campaign in Kochi market
Watch this space! Sky is not the limit
By M4G Bureau - November 07, 2022
Research points to the scope of space advertising using CubeSats
Gucci Flora wafts through the air at LAX
By M4G Bureau - November 04, 2022
Thee larger-than-life displays allow the luxury brand to promote their latest fragrance in direct view of Duty Free
Clear Channel Americas partners USO to raise awareness of the sacrifices service members make
By M4G Bureau - November 02, 2022
The month-long DOOH campaign reminds Americans to express gratitude and commitment to service members and their families through USO programs focused on connection, wellness, and resiliency.
Nashik-based Ram Bandhu rolls out multi-format campaign
By M4G Bureau - October 31, 2022
The campaign illustrates the growing participation of regional brands in OOH advertising
Innovations mark Samsung’s global campaign to promote Galaxy Z Flip4 and Galaxy Z Fold4
By M4G Bureau - October 28, 2022
The innovations ranged from folding billboard display to drone show
Pond’s light moisturiser casts a glowing effect on OOH
By M4G Bureau - October 28, 2022
The campaign rolls out as winter sets in
PPDS set to show ‘transformational’ Philips professional displays & solutions at InfoComm Southeast Asia 2022
By M4G Bureau - October 27, 2022
PPDS will be showcasing its latest suite of Philips digital signage, professional TV and collaboration-inspired interactive display solutions
American Oncology Institute launches #ThePinkRibbonCollection campaign for breast cancer awareness
By M4G Bureau - October 21, 2022
The integrated campaign aims to make Breast Self-Examination awareness a nation-wide movement and was rolled out across 10+ states.
'Put Your Gold to Work' suggests Muthoot Finance
By M4G Bureau - October 21, 2022
Platinum Outdoor has executed the multi-format campaign in three cities using 1,400+ media units
Tanishq crafts an immersive experience centre where tradition meets technology
By M4G Bureau - October 19, 2022
Inventech, a Laqshya Media Group Company, executes an integrated campaign including an exclusive tech-experience zone, 3D illusion social media posts, and 3D DOOH for Tanishq in Chennai
Asian Paints steals the spotlight with ultra sheen campaign spread
By M4G Bureau - October 19, 2022
This widespread OOH campaign by MOMS Outdoor Media Solutions for Asian Paints aims to highlight the brand’s new product Royale Glitz across different markets using multiple formats, including billboards/unipoles, DOOH, bus shelters, mall media, airport media and transit media (metro train, cabs, bus).
Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns
By M4G Bureau - October 19, 2022
“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says Mike Schott, EVP of Media at Volta.
Panasonic unveils next-gen, live video production platform Kairos
By M4G Bureau - October 19, 2022
Kairos – Panasonic’s unique, IT/IP video processing platform with complete input and output flexibility, aims at significantly reducing the operational costs for broadcasters and content creation industry.