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M4G Bureau

HP drives awareness for Spectre 360 using pDOOH enabled via Lemma and Yahoo
HP drives awareness for Spectre 360 using pDOOH enabled via Lemma and Yahoo

By M4G Bureau - November 07, 2022

The DOOH campaign effectively targeted urban audiences leveraging locations witnessing high footfalls in metro cities during the festive season.

Bharat Media Group rolls out Muthoot Finance’s Goldman campaign in TN, Telangana
Bharat Media Group rolls out Muthoot Finance’s Goldman campaign in TN, Telangana

By M4G Bureau - November 07, 2022

BMeG has also executed the Muthoot Forex campaign in Kochi market

Watch this space! Sky is not the limit
Watch this space! Sky is not the limit

By M4G Bureau - November 07, 2022

Research points to the scope of space advertising using CubeSats

Gucci Flora wafts through the air at LAX
Gucci Flora wafts through the air at LAX

By M4G Bureau - November 04, 2022

Thee larger-than-life displays allow the luxury brand to promote their latest fragrance in direct view of Duty Free

Clear Channel Americas partners USO to raise awareness of the sacrifices service members make
Clear Channel Americas partners USO to raise awareness of the sacrifices service members make

By M4G Bureau - November 02, 2022

The month-long DOOH campaign reminds Americans to express gratitude and commitment to service members and their families through USO programs focused on connection, wellness, and resiliency.

Nashik-based Ram Bandhu rolls out multi-format campaign
Nashik-based Ram Bandhu rolls out multi-format campaign

By M4G Bureau - October 31, 2022

The campaign illustrates the growing participation of regional brands in OOH advertising

Innovations mark Samsung’s global campaign to promote Galaxy Z Flip4 and Galaxy Z Fold4
Innovations mark Samsung’s global campaign to promote Galaxy Z Flip4 and Galaxy Z Fold4

By M4G Bureau - October 28, 2022

The innovations ranged from folding billboard display to drone show

Pond’s light moisturiser casts a glowing effect on OOH
Pond’s light moisturiser casts a glowing effect on OOH

By M4G Bureau - October 28, 2022

The campaign rolls out as winter sets in

PPDS set to show ‘transformational’ Philips professional displays & solutions at InfoComm Southeast Asia 2022
PPDS set to show ‘transformational’ Philips professional displays & solutions at InfoComm Southeast Asia 2022

By M4G Bureau - October 27, 2022

PPDS will be showcasing its latest suite of Philips digital signage, professional TV and collaboration-inspired interactive display solutions

American Oncology Institute launches #ThePinkRibbonCollection campaign for breast cancer awareness
American Oncology Institute launches #ThePinkRibbonCollection campaign for breast cancer awareness

By M4G Bureau - October 21, 2022

The integrated campaign aims to make Breast Self-Examination awareness a nation-wide movement and was rolled out across 10+ states.

'Put Your Gold to Work' suggests Muthoot Finance
'Put Your Gold to Work' suggests Muthoot Finance

By M4G Bureau - October 21, 2022

Platinum Outdoor has executed the multi-format campaign in three cities using 1,400+ media units

Tanishq crafts an immersive experience centre where tradition meets technology
Tanishq crafts an immersive experience centre where tradition meets technology

By M4G Bureau - October 19, 2022

Inventech, a Laqshya Media Group Company, executes an integrated campaign including an exclusive tech-experience zone, 3D illusion social media posts, and 3D DOOH for Tanishq in Chennai

Asian Paints steals the spotlight with ultra sheen campaign spread
Asian Paints steals the spotlight with ultra sheen campaign spread

By M4G Bureau - October 19, 2022

This widespread OOH campaign by MOMS Outdoor Media Solutions for Asian Paints aims to highlight the brand’s new product Royale Glitz across different markets using multiple formats, including billboards/unipoles, DOOH, bus shelters, mall media, airport media and transit media (metro train, cabs, bus).

Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns
Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns

By M4G Bureau - October 19, 2022

“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says Mike Schott, EVP of Media at Volta.

Panasonic unveils next-gen, live video production platform Kairos
Panasonic unveils next-gen, live video production platform Kairos

By M4G Bureau - October 19, 2022

Kairos – Panasonic’s unique, IT/IP video processing platform with complete input and output flexibility, aims at significantly reducing the operational costs for broadcasters and content creation industry.

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