Ecosys OOH’s Sujit Banerjee calls it a day

By M4G Bureau - October 13, 2020

After serving for 5 years, Banerjee decides to part ways from the agency

Havas Group India bags creative & media mandate for JBL and Harman Kardon

By M4G Bureau - October 12, 2020

With this win, Havas Creative India becomes the creative agency partner for all of HARMAN’s consumer brands, JBL, Harman Kardon, and Infinity

Kolkata Metro station named after Indian Football Association

By M4G Bureau - October 12, 2020

Along with semi-naming, IFA will have branding rights inside the ‘Indian Football Association Salt Lake Stadium’ metro station

SDMC plans extensive OOH campaign on Covid19 awareness

By M4G Bureau - October 12, 2020

The corporation is expected to deploy a variety of media formats such as hoardings, posters, unipoles, parking areas, auto-rickshaw, metro stations, bus stands, toll gates, construction sites and wall paintings

Essence wins integrated media mandate for jewellery brand Melorra

By M4G Bureau - October 12, 2020

The scope of scope of work includes media planning, media activation and content innovation

PM Narendra Modi announces ‘Jan Andolan’ campaign for Covid19 appropriate behaviour

By M4G Bureau - October 09, 2020

Outdoor media to play a key role in a two-month long communication

Monica Bhatia appointed as Managing Director, Essence for Singapore

By M4G Bureau - October 08, 2020

Alongside her new position, Bhatia will continue in her current role as Essence’s Senior Vice President, Client Partner, APAC, leading the agency’s Google business across the region

SKODA turns Mumbai airport into stunner ramp

By M4G Bureau - October 08, 2020

The promo zone floor is crafted with using largest floor LED installation first time used for an experiential display in Indian airport

Indira IVF ropes in Madison Media as its Media AOR

By M4G Bureau - October 08, 2020

The agency will handle Traditional Media Planning, Buying & Strategy

Uber appoints MediaCom as global media agency of record

By M4G Bureau - October 07, 2020

Effective 1st January 2021, the agency will oversee all digital and offline brand media in active markets including Asia

butterscotchmango in strategic alliance with mar-tech platform

By M4G Bureau - October 07, 2020

The partnership brings together deep skills in business and technology strategy, product ideation, technology development and deployment to help support clients through successful transformations

Epson introduces new experiential digital signage projector range

By M4G Bureau - October 07, 2020

The latest laser displays combine powerful 3LCD projection with new user-friendly software which will help brands to become more creative with their visual displays

DPAA begins registrations for global Video Everywhere Summit

By M4G Bureau - October 06, 2020

The association provides a special complementary registration code to Indian attendees

TagTalk launches SaaS-based subscription model to digitise restaurant communication and sales

By M4G Bureau - October 06, 2020

This technology helps restaurants who are eager to invest in digital signages in order to reach out to customers in an effective and contact-less way

Dentsu International promotes Gautam Mehra to Chief Data & Product Officer - APAC

By M4G Bureau - October 05, 2020

Gautam started his career 20 years ago with his entrepreneurial venture and took the role of Chief Data Officer for South Asia and has driven the groups data narrative in the sub-region in 2016